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Digital Screen Advertising

Outdoor LED screens running still or motion artwork day and night.

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What it is and why it works

A digital outdoor screen shows your advert as a still image or a short video on a bright LED display. Screens sit at busy roundabouts and in city centres, run day and night, and let you change the message without printing anything, which suits time-sensitive offers and campaigns with several creatives.

Apex Digital Marketing runs 22 digital screens in Westlands, Nairobi CBD, Countrywide and Karen, at high-traffic points chosen for long dwell times.

Your advert plays in a loop shared with a small number of other advertisers, so it appears many times an hour.

Artwork is supplied as image or video files, with no printing or installation, so a campaign can go live quickly and creatives can be swapped during the run.

Best for
  • Time-sensitive offers
  • Motion and video creative
  • Multiple messages in one campaign
Good to know
  • Supplied as digital files
  • Shared loop with other advertisers
  • Runs day and night
Common sizes
1.3 × 1.9 m1.0 × 1.9 m0.9 × 0.5 m10 × 5 m

Where you'll find digital screens

Westlands · 4Nairobi CBD · 3Countrywide · 3Karen · 2Kilimani · 2Nyali · 2Madaraka · 1Roysambu · 1
Live inventory

Digital screens you can book

View all 22

Artwork & going live

Digital screens need no printing or installation. Send your artwork, we check it against the screen and schedule it, and your advert starts playing on your start date.

1. Send artwork

Share your image or video files. We confirm the exact size and slot length for each screen.

2. Check & schedule

We check the files on the screen format and book them into the loop for your dates.

3. Live on screen

Your advert plays throughout the day, every day of the campaign.

4. See it running

Ask us for photos of your advert on screen once it's live.

Artwork & scheduling
  • Still imagesJPG or PNG, sized to the screen's resolution
  • VideoMP4, short, and clear without sound
  • Large, simple textA few words and a logo, readable from a distance
  • Several creativesRotate offers or languages in the same campaign
  • Loop scheduleScreens run 240 loops a day (bar networks differ)
  • Shared loopsBundled offers: up to three brands from one company

Other formats

Mall screen